Family life is an inexhaustible treasure trove of ideas. Parents and children are the most creative inventors when it comes to “problem solvers” for everyday life or new and exciting play ideas. This and the desire to provide products that support your children in their development is what drives us at JAKO-O, because nearly all of us are parents and “inventors” – just like you!
We want to support you in your role as a parent, helping your children to grow. We have dedicated parents working with us, who bring their own personal experiences to the table and know what everyday life with children is all about.
Designed by parents – made for parents! We’d like to introduce the parents who are behind this slogan, from coming up with ideas and purchasing to guaranteeing that our products’ quality standards are upheld.
Marketing management
JAKO-O manager Bettina Petz has been here for 24 years and knows the company inside out. Find out here what motivates her to make JAKO-O a little better every day and how she successfully combines work and motherhood.
Product management
Our product managers scour the market in search of new and exciting products for our customers. They also develop new ideas, search for things that make JAKO-O special and finally decide - after thorough testing, usually by their own children - which products will make it into the catalogue.
Purchasing
At trade fairs, on flights halfway round the world or just at the neighbour’s round the corner: Things that we find interesting, good and involving land on our desks at JAKO-O. And if we can’t find anything, we need to come up with our own ideas. “Why isn't there a …?” is the birthplace of many of our own-brand products. And we have you, our customers, to thank for so these great product ideas. We hope that you'll keep contacting us with praise and criticism so that we can keep making our products better and better!
Quality control
Our children’s health and care of the environment determine everything we do. That’s why disposable products aren’t the future for us. Good children’s products simply have to be “suitable”! As a medium-sized enterprise we are not only committed to Standort Deutschland (Germany as an industrial location) but also to setting the highest standards for the quality of the products that we sell.